Friday, August 17, 2018

CS K.Tobiko (middle) , CAS Mohammed Elmi (Right), Secretary Admin William Kiprono (On CS right), NMG CEO Stephen Gitagama  during meeting at Ministry of Environment and Forestry Hqs.

Environment and Forestry Cabinet Secretary Mr. Keriako Tobiko has urged the media to support environmental conservation as a foundation of the government’s big four development agenda.

At the same time, the CS praised the Nation Media Group for being in the front line in publicity of the National Tree planting campaign that is to be presided over by President Uhuru Kenyatta.

Mr. Tobiko noted that the country was currently overwhelmed by immense goodwill from leaders and the public interested in restoring the degraded environment that was the bedrock of development of food security, universal health, affordable housing and manufacturing.

He was speaking in his office when he received members of top leadership of the Nation Media Group who paid him a courtesy call and agreed to establish a partnership with the Environment Ministry to influence behavioral change in environmental conservation.

The NMG team was led by the Group Managing Director Stephen Gitagama and the Editor in Chief Tom Mshindi.

Mr. Tobiko said that the National tree planting launch by the president would be a campaign to make environmental conservation a continuous exercise that should be embraced by all in the wake of serious effects of climate change affecting the country.

Mr. Gitagama said that the country could not effectively do business without comprehensive environmental conservation.

He noted that NMG had always taken Environment conservation seriously as indicated by several initiatives it had undertaken including fencing the Abadare national park, Save Mau Campaign among others.

The CEO confirmed that the media house was ready to use its digital, print and electronic platforms to sensitize Kenyans on their conservation obligations adding that it was critical to nurture seedlings after planting to allow them grow to full maturity.

The Ministry of Environment and NMG were exploring possibilities of cooperation to enable the them achieve a higher rate of tree cover and conservation.

Present at the meeting was Mr. Mohammed Elmi the Chief Administrative Secretary in Environment Ministry and Mr. William Kiprono, Secretary Administration among others senior officials of the Ministry and NMG.







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