Monday, July 23, 2018

25th June, 2018

A group photo of some of the bloggers who were trained at Hillpark Hotel.

The Ministry has embarked on a programme targeting 100,000 bloggers countrywide to to create and share environmental messages with their followers.

The programme was initiated to enhance environmental literacy among members of the public by using the internet based social media such as Blogs, Facebook, twitter, WhatsApp etc. It will be implemented in two phases and phase one will involve the training of 150 environmental young bloggers while phase two will entail a countrywide roll out. The project aims at targeting at least 100,000 (one hundred thousand) bloggers countrywide by the year 2022.

The first of a series of trainings was held in Nairobi last week where more than 30 bloggers attended. The energetic, talented and focused team of bloggers was brought together under their umbrella body, the Bloggers Association of Kenya (BAKE).

The Director of Environmental Education and Awareness Unit in the Ministry Dr. Ayub Macharia who spearheaded the training informed participants that a competition will be held at the end of the year to fete the best blogger on environmental matters. ‘At the end of the year, the blogger with the highest number of posts will be given an award’, said Dr. Macharia.

He also informed them that in the subsequent trainings, they will be trained on how to make money in the process of creating and sharing information and knowledge on environment and were urged to invest in blogs to attract as many people as possible.



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